National
This MLK Day print ad in the New York Times is getting quite a bit of coverage this week. On first glance, we went "Hmm... isn't that clever," before thinking about it for a split second more and realizing that, No, it's merely an obvious thought wrapped up in the appearance of a clever, minimal ad.
And it's Starbucks. When is the last time they identified with the idea of looking at things differently? Maybe that's what's itching at us. If it was the Apple logo below - it might work better.
What do you think? Sound off in the comments.
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